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OUGD504: Design Production

For our first session we were asked to, as a group, come up with a collective list of answers to some specific questions. 

Part 1.

We were asked to debate, as a group..

What is design for print?

  • Promotion
  • Packaging
  • Poster
  • Printed publications
  • Billboards
  • Advertising
  • Business cards
As a start we listed the different pieces of design which could be produced using printing methods. I think that this question is very vague and deciding which answers are relevant is very difficult. Once the other groups answers are brought into the discussion I think it will make a lot more sense. 
  • Choosing stock
  • Any Design which is going through the print process
  • CMYK - Colour choices differ
  • Considering costing
  • Distribution is a a big factor when it comes to printed design
  • What scale?
  • Time considerations
  • Proportions (2D or 3D)
  • Considering locations
  • Considering materials
  • Choosing print method
  • Considering colour - how will it look once printed
  • Considering the crafting/constructing
After some guidance from Phil we became much more directed with the answers we were supposed to be giving:
  • A hand rendered or digital design which has been transferred to a screen and printed manually using ink (screen print)
  • Creating lines of type from individual blocks, layering it with ink and printing using a machine rather than a computer?

A physical piece of printed material which can be handled and distributed manually.

Design for interactive experience - WEB 

As a year group we went around the room and each said our most correct definition:

  • Mass production
  • Stock considerations
  • The scale
  • Mock ups and prototypes
  • Composition
I think that collectively we all found this task very hard as defining such a vast topic can  be very difficult. The answers we have given seem very in depth rather than broad. If we were to answer this question from a person who did not know about print I think, without physical examples, it would be near impossible to explain. 

Look into:
  1. Format
  2. Colour
  3. Production
  4. Processes 
  5. Finishing
  6. Stock
These 6 categories can also be related to design for screen, apart from stock. -SH
Web design is dynamic, it can be changed. Design for print is finite and cannot be changed.

Identify as many different processes of design for print:
  • Screen print
  • Letter press
  • Lino-printing
  • Foiling
  • Embossing
  • Etching
  • Spot varnish
  • Intaglio print
  • Colagraph
  • Monoprint
  • Wood cut print
  • Digital print
  • Lomography
  • 3D Printing
  • Vinyl Cut
This year I would like to further my skills with Letterpress. Having only experimented with it once during the first year I think it would be very interesting and add something more personal to my design. 

For each of these categories find 2 examples of different formats used which are relevant to print.

Why did someone invent the laser printer?
- Faster
- Printing

Why did someone create the inkjet printed when the risograph printer was around?
Why do people use screen print when digital printers are available?
Why do people still use photocopiers for GD?

Bring in 5 examples of print.
Different finishes, formats, productions
(perfume bottles, packaging etc)


  • Format
Poster
A poster is a format which is used many times with print. This is mainly because print is a great way to mass produce something at a low cost. 



Leaflet:
Leaflets are also printed a lot due to mass production. Leaflets with more than one colour can be harder to produce due to registration marks. 




  • Colour
Monochrome:


More than one colour:



  • Production
My interpretation of production is anything that might happen to a design once it has been produced. I have used binding and constructing as my examples. 

Binding:



Packaging:







  • Processes 
Screen print:


Lino-print:


Letterpress:


  • Finishing
Foiling:



Embossing:


  • Stock

Stock does not necessarily have to be paper based.







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