OUGD503: Responsive - Collaborative Practice Session 1

For our first Collaborative Practice session we were asked to bring our 3 chosen briefs printed out so we could dissect them.

We were then asked to write a list of pros and cons for each of the briefs.

Redrow:

Pros -

• Detailed background
• Clear outcome
• Clear target audience

Cons -

• Lots of work
• The social media seems forced

Confused.com

Pros -

• We are part of the target audience we can relate to them

Cons -

• Unappealing
• Trying to be something its not

Npower:

Pros -

• Interesting prospect of designing an app

Cons -

• Vague
• Been done before

After we had looked into the pros and cons we had to choose one brief which we wanted to work on. It seemed from our conversation that both Adam and myself favoured the Redrow brief. We now have to come up with some concepts and ideas.