OUGD406 - Communication is a Virus : Concept Development

For our first chosen concept we have decided to produce a resource for students aged 16-22 this would be in the digital form of a website and an app. We then plan to create supplements such as posters, leaflets and emails which can inform people of the resource.

To start we produced a mind map of our ideas and different concepts we go choose to go with.

After a group discussion and some brief research we chose to develop the idea of producing a blog for students on design courses across the country. We feel that this would be the most beneficial idea and that it would be the best thing to go viral.

After deciding on this we had another brainstorm about what we were going to produce in response to this idea.

We came up with the following outcomes :

• A blog 
• Twitter account
• Printed posters
• App (proposal)
• Mailers
• Supplements

We feel that these outcomes are strong enough to make the concept successful. We will designate everyone a job to do in order to have everyones input on the designing side of the concept.