OUGD504: Design Production - Design for Print Final Crit

Today we had our final crit for Print. I took along all of the work I had done so far which consisted of my thumbnails, mind maps, illustrations, other development and my final outcome so far.

We laid our work out on the desk and were asked to leave whilst the other group came in to give feedback on our work. The group were given 45 minutes to give feedback before a group rotation occurred. 

We were asked to leave a series of questions for the others to use for a reference when giving us feedback. Mine were quite vague but I wanted the people to properly look at my work and comment on it as a whole rather than on one specific thing. 

Areas for feedback (my questions)

- The size of the publication

- The simplicity of each page (are there too many pages? does it need condensing?)

- Does more colour need to be introduced?

- Which stock is the best?

The feedback I received:

• Size - 160mm x 160mm provides a large enough space for content, whilst not being cumbersome. Square also make it more interesting and therefore engaging 
• Stock 170 Silk provides a more professional feel although if this was to be saddle stitched it may not fold well/correctly
• As you stated its primary use as a gift I therefore think a perfect bind is most appropriate giving it a more substantial feel.
• Be more experimental with layout

• Size of publication is fine. 
• I like the simplicity of each page. 
• I think more colour needs to be introduced
• I don't think the content looks appropriate for the audience stated. Ever Wondered How makes me think it'd be more interesting than just the basics of everything.
• I also think a lot of the things in the book are things people of that age won't have heard of like Gravure print etc. So I don't think they'd wonder how. Maybe take them more on a journey of how one of the few everyday things go through the print process. 

Overall I was not really happy with the amount of feedback I had received given that most people had 4+ sheets of feedback whereas I had only two. I don't know whether it was the placement of my work (being in the corner of the room) or whether people ran out of time. 

The feedback I was given was quite helpful though I don't feel I have many changes to make right now. I think it is essential for me to organise my own crit to get better feedback from a more focused group.